Rishabh has been called a copywriter in Delhi, Mumbai, Prague, Hamburg and a few other places with internet access. Working in such diverse cultures on local and international clients has filtered his work down to one thing: the idea. He enjoys his role as a conceptual copywriter, seeking and crafting ideas that can travel without a visa. When words fail him, he seeks comfort in pixels, putting a lens between him and the world. When words inspire him, he spits them out minus smileys, exclamation marks and all caps. And oh, he totally digs talking about himself while pretending to be another person.